Is Instagram Worth Your Time?
Dishing with Dana ~ 5 tips for using Instagram successfully Ever wonder just where the heck Instagram came from and why it took off so fast? Me too! Seemed as though I went to bed one night and woke to...
View ArticleDo you need a community manager?
Are there essential skills for an online brand manager? What does a community manager do? Can your company’s social media plans survive without one? What’s the worst that can happen if you go it alone?...
View ArticleBrand Ambassadorship & Blogging
Do you trust product reviews on blogs? When it comes to writing about (and endorsing) products, the line bloggers walk can be as treacherous as walking across Niagara Falls on a tightrope. Balance is...
View ArticleThe Art of Editing Your Blog Posts
How you edit defines you as a pro or a hobbyist Writing a blog post (or a column or a book) is all about communicating. What separates the good from the great communicators is the ability AND...
View ArticleThe Art of Effective Business Networking
Where is your community? Social media has opened up a multitude of opportunities for me personally and professionally. But even at its best, it’s a tool. Like any tool, it comes with operating...
View ArticleUnblocking Writer’s Block ~ For Bloggers
Practical tips for getting out of your own way and getting down to writing All writers and bloggers have experienced writer’s block at one point or another. If you’re blogging for business, it can be...
View ArticleFiring a Wrong-for-You Client
Navigating the sometimes stormy seas of client relationships For many entrepreneurs, we think we need every business opportunity that comes our way, but unprofitable or exhausting business...
View ArticleHow to Rock Your Content Marketing Strategy
The ultimate writer’s checklist When the idea of content marketing started being thrown around, traditional marketers handled it like it they were playing a game of hot potato. They passed it off as...
View ArticleTwitter True Story ~ When One Door Closes
Talking twitter with Big Daddy Craig We’re honored to welcome Craig Silva, AKA @BigDaddyKreativ and @FordCraigSilva, to SocialNorth. Craig is the Senior Community Manager for Ford Canada and a personal...
View ArticleDo You Disclose Sponsored Tweets, Updates & Posts?
New FTC guidelines offers tips for transparency online Do you blog or post to social media for money? If you’re not being transparent about your relationship with the brands you work with, consider...
View ArticleAn Old Fashioned Barn Raising – Online
Facebook, Twitter, LinkedIn, Pinterest, YouTube… How do you nurture relationships in business and in life? You show up. You show interest. And you keep doing it over and over. Social media’s the same....
View ArticleTwitter True Story – Business Success, Strong Marriage & Happy Family
Talking Twitter with Deb Lowther We’re honored to welcome Deb Lowther, AKA @KidsGummyMum & @AdultEssentials to SocialNorth. Deb is the co-owner of Life Science Nutritionals and a personal friend of...
View Article10 Ways to be Awesome on Social Media
Turning tricks for fun and profit Don’t let anyone fool you. Putting a business on social media is serious business. It costs money to train staff, allocate time to do it and measure what you’re doing....
View ArticleTwitter True Story ~ Social Media & Entrepreneurialism
Talking Twitter with Pam Ross We’re honored to welcome Pam Ross, AKA @PamelamaeRoss to SocialNorth. Pam is the co-founder of Impact99, now in its third year. I met Pam online and a bunch of social...
View ArticleDishing with Dana ~ Interview with Trey Whitehead, Publisher of HFB
Staying current & stepping up your game We’re honored to welcome Trey Whitehead, publisher of Home Furnishings Business Magazine to SocialNorth. HFB publishes content relevant to home retail...
View ArticleThe Art of Marketing Conference, Toronto
What’s your take on conference take-aways? Networking and skill-building are my most essential tasks – every single day – because in my industry, stagnating is moving backward. While I meet a lot of...
View ArticleSocial Media Crisis Management
Sin & salvation within your reach Imagine being in a room with your best friends, your idols and all the time in the world to kibitz, share and ask questions. Welcome to social media cocktail hour...
View ArticleA Brand New World
Scott Bedbury’s 16 things Last week, I was honored to speak at the Furniture Today Annual Bedding Conference. One of the perks of speaking is hearing other experts share their wisdom with the world,...
View ArticleTwitter True Story ~ Building a Fiercely Loyal Community
Talking Twitter with Sarah Robinson We’re honored to welcome Sarah Robinson, AKA @SarahRobinson to SocialNorth. Sarah is an author, speaker and consultant. She wrote Fierce Loyalty: Unlocking the DNA...
View ArticleTwitter True Story ~ How Social Media Changed Me
Talking Twitter with Greg Lehman We’re honored to welcome Greg Lehman, AKA @Spike_Mobile to SocialNorth. Greg is the marketing brains behind Spike|Mobile and one smart guy. Greg and I met at Canada’s...
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